Comments on: Examples of Good New Web Marketing http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/ Driving Innovation Tue, 22 May 2012 14:49:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: click here http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-5420 click here Wed, 05 Nov 2008 21:13:43 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-5420 <strong>click here...</strong> How to choose the options and strategies that deliver the best payoff from your adwords advertising budget.... click here…

How to choose the options and strategies that deliver the best payoff from your adwords advertising budget….

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2405 Jake Tue, 08 Jan 2008 15:58:16 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2405 @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I'm in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can't help. @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I’m in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can’t help.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15827 Jake Tue, 08 Jan 2008 15:58:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15827 @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I'm in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can't help. @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I’m in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can’t help.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15829 Jake Tue, 08 Jan 2008 15:58:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15829 @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I'm in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can't help. @Andy: Yeah, they announced that months ago, which helped us legitimize our efforts with Mix. I’m in wait-and-see mode for now. IBM is spreading FUD around ideas vs. action now, which can’t help.

]]> By: Andy Sernovitz http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2404 Andy Sernovitz Tue, 08 Jan 2008 14:27:02 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2404 Here where it gets interesting: In the next few weeks, Salesforce.com will be offering a plug-and-play idea exchange platform to all customers. Could be a game-changed, taking crowdsourcing to a new scale. http://www.salesforce.com/products/ideas/ Here where it gets interesting: In the next few weeks, Salesforce.com will be offering a plug-and-play idea exchange platform to all customers. Could be a game-changed, taking crowdsourcing to a new scale.

http://www.salesforce.com/products/ideas/

]]> By: Andy Sernovitz http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15826 Andy Sernovitz Tue, 08 Jan 2008 14:27:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15826 Here where it gets interesting: In the next few weeks, Salesforce.com will be offering a plug-and-play idea exchange platform to all customers. Could be a game-changed, taking crowdsourcing to a new scale. http://www.salesforce.com/products/ideas/ Here where it gets interesting: In the next few weeks, Salesforce.com will be offering a plug-and-play idea exchange platform to all customers. Could be a game-changed, taking crowdsourcing to a new scale.

http://www.salesforce.com/products/ideas/

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2402 Jake Tue, 08 Jan 2008 06:46:05 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2402 @Andy: Agreed, we took a leaf out of Dell's book with <a href="https://mix.oracle.com" rel="nofollow">Mix</a> and added our own networking twist. I will be watching with interest to see how your Blog Council proceeds. @Andy: Agreed, we took a leaf out of Dell’s book with Mix and added our own networking twist.

I will be watching with interest to see how your Blog Council proceeds.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15825 Jake Tue, 08 Jan 2008 06:46:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15825 @Andy: Agreed, we took a leaf out of Dell's book with <a href="https://mix.oracle.com" rel="nofollow">Mix</a> and added our own networking twist. I will be watching with interest to see how your Blog Council proceeds. @Andy: Agreed, we took a leaf out of Dell’s book with Mix and added our own networking twist.

I will be watching with interest to see how your Blog Council proceeds.

]]> By: Andy Sernovitz http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2401 Andy Sernovitz Tue, 08 Jan 2008 06:24:31 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2401 Dell's Ideastorm (http://www.dellideastorm.com) has really been an eye-opener for me. It's amazingly minimal: post an idea, comment on an idea, vote on an idea. They put it up for almost $0. And hundreds of thousands of people show up every month. My take: It doesn't matter how you engage or listen - just open the door and people will come rushing in. Show that you want feedback and you'll get it. No one ever expected so much to happen on such a simple site. (and read your google alert so you know when someone blogs about you) Dell’s Ideastorm (http://www.dellideastorm.com) has really been an eye-opener for me. It’s amazingly minimal: post an idea, comment on an idea, vote on an idea. They put it up for almost $0. And hundreds of thousands of people show up every month.

My take: It doesn’t matter how you engage or listen – just open the door and people will come rushing in. Show that you want feedback and you’ll get it. No one ever expected so much to happen on such a simple site.

(and read your google alert so you know when someone blogs about you)

]]> By: Andy Sernovitz http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15824 Andy Sernovitz Tue, 08 Jan 2008 06:24:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15824 Dell's Ideastorm (http://www.dellideastorm.com) has really been an eye-opener for me. It's amazingly minimal: post an idea, comment on an idea, vote on an idea. They put it up for almost $0. And hundreds of thousands of people show up every month. My take: It doesn't matter how you engage or listen - just open the door and people will come rushing in. Show that you want feedback and you'll get it. No one ever expected so much to happen on such a simple site. (and read your google alert so you know when someone blogs about you) Dell’s Ideastorm (http://www.dellideastorm.com) has really been an eye-opener for me. It’s amazingly minimal: post an idea, comment on an idea, vote on an idea. They put it up for almost $0. And hundreds of thousands of people show up every month.

My take: It doesn’t matter how you engage or listen – just open the door and people will come rushing in. Show that you want feedback and you’ll get it. No one ever expected so much to happen on such a simple site.

(and read your google alert so you know when someone blogs about you)

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2399 Jake Tue, 08 Jan 2008 01:58:55 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2399 @Chris: I'm small and unimportant, but Fuser, Jajah and the Blog Council managed to find me. Sure, this model doesn't scale for medium/big companies, and as you get bigger, the question is: does the effort spent to scour the Interwebs return enough value in customer satisfaction? Here's the plug: We started Mix to harness some of the feedback. I'd love to do an Open API, but I'm not sure GIS/Corporate Architecture would agree. And I agree with OpenID, but you know we can't do that. @Chris: I’m small and unimportant, but Fuser, Jajah and the Blog Council managed to find me. Sure, this model doesn’t scale for medium/big companies, and as you get bigger, the question is: does the effort spent to scour the Interwebs return enough value in customer satisfaction?

Here’s the plug: We started Mix to harness some of the feedback. I’d love to do an Open API, but I’m not sure GIS/Corporate Architecture would agree.

And I agree with OpenID, but you know we can’t do that.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15821 Jake Tue, 08 Jan 2008 01:58:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15821 @Chris: I'm small and unimportant, but Fuser, Jajah and the Blog Council managed to find me. Sure, this model doesn't scale for medium/big companies, and as you get bigger, the question is: does the effort spent to scour the Interwebs return enough value in customer satisfaction? Here's the plug: We started Mix to harness some of the feedback. I'd love to do an Open API, but I'm not sure GIS/Corporate Architecture would agree. And I agree with OpenID, but you know we can't do that. @Chris: I’m small and unimportant, but Fuser, Jajah and the Blog Council managed to find me. Sure, this model doesn’t scale for medium/big companies, and as you get bigger, the question is: does the effort spent to scour the Interwebs return enough value in customer satisfaction?

Here’s the plug: We started Mix to harness some of the feedback. I’d love to do an Open API, but I’m not sure GIS/Corporate Architecture would agree.

And I agree with OpenID, but you know we can’t do that.

]]> By: Chris Jones http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2397 Chris Jones Tue, 08 Jan 2008 01:33:22 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2397 @jake: Currently it's a great way for small but important voices to be lost in the masses of the blogosphere and wider WWW. It's like a drive by shooting in the forest: does anyone hear it? Open dialog should be promoted & encouraged with more trackable (by everyone) forms of feedback, even popular discussion sites. Imagine if there was an open API so that company-internal problem tracking systems could interact better with company-external discussion sites. The company would know about the problem automatically, be able to assign, resolve and track metrics on problems while keeping public information public. Oh, and my other compliant about questions and complaints on random websites is the need to create yet another identity just to log in to respond: roll on OpenID. @jake: Currently it’s a great way for small but important voices to be lost in the masses of the blogosphere and wider WWW. It’s like a drive by shooting in the forest: does anyone hear it?

Open dialog should be promoted & encouraged with more trackable (by everyone) forms of feedback, even popular discussion sites. Imagine if there was an open API so that company-internal problem tracking systems could interact better with company-external discussion sites. The company would know about the problem automatically, be able to assign, resolve and track metrics on problems while keeping public information public.

Oh, and my other compliant about questions and complaints on random websites is the need to create yet another identity just to log in to respond: roll on OpenID.

]]> By: Chris Jones http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15820 Chris Jones Tue, 08 Jan 2008 01:33:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15820 @jake: Currently it's a great way for small but important voices to be lost in the masses of the blogosphere and wider WWW. It's like a drive by shooting in the forest: does anyone hear it? Open dialog should be promoted & encouraged with more trackable (by everyone) forms of feedback, even popular discussion sites. Imagine if there was an open API so that company-internal problem tracking systems could interact better with company-external discussion sites. The company would know about the problem automatically, be able to assign, resolve and track metrics on problems while keeping public information public. Oh, and my other compliant about questions and complaints on random websites is the need to create yet another identity just to log in to respond: roll on OpenID. @jake: Currently it’s a great way for small but important voices to be lost in the masses of the blogosphere and wider WWW. It’s like a drive by shooting in the forest: does anyone hear it?

Open dialog should be promoted & encouraged with more trackable (by everyone) forms of feedback, even popular discussion sites. Imagine if there was an open API so that company-internal problem tracking systems could interact better with company-external discussion sites. The company would know about the problem automatically, be able to assign, resolve and track metrics on problems while keeping public information public.

Oh, and my other compliant about questions and complaints on random websites is the need to create yet another identity just to log in to respond: roll on OpenID.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2394 Jake Tue, 08 Jan 2008 00:01:01 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2394 @Chris: I agree that blogging is not an effective way to report bugs, but my point is that companies are increasingly monitoring their brands/opinions about their products online. Therefore, it's a great way for consumers/customers to be heard and for producers/companies to listen. @Chris: I agree that blogging is not an effective way to report bugs, but my point is that companies are increasingly monitoring their brands/opinions about their products online.

Therefore, it’s a great way for consumers/customers to be heard and for producers/companies to listen.

]]> By: Jake http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15819 Jake Tue, 08 Jan 2008 00:01:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15819 @Chris: I agree that blogging is not an effective way to report bugs, but my point is that companies are increasingly monitoring their brands/opinions about their products online. Therefore, it's a great way for consumers/customers to be heard and for producers/companies to listen. @Chris: I agree that blogging is not an effective way to report bugs, but my point is that companies are increasingly monitoring their brands/opinions about their products online.

Therefore, it’s a great way for consumers/customers to be heard and for producers/companies to listen.

]]> By: Chris Jones http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2392 Chris Jones Mon, 07 Jan 2008 23:42:20 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2392 There's a saying "don't report bugs on blogs". If you do, then don't expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that's about it. There’s a saying “don’t report bugs on blogs”. If you do, then don’t expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that’s about it.

]]> By: Chris Jones http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15817 Chris Jones Mon, 07 Jan 2008 23:42:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15817 There's a saying "don't report bugs on blogs". If you do, then don't expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that's about it. There’s a saying “don’t report bugs on blogs”. If you do, then don’t expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that’s about it.

]]> By: Chris Jones http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-15818 Chris Jones Mon, 07 Jan 2008 23:42:00 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-15818 There's a saying "don't report bugs on blogs". If you do, then don't expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that's about it. There’s a saying “don’t report bugs on blogs”. If you do, then don’t expect anyone to see (aka find) them or be able to respond effectively. Blogging complaints may get steam off, but that’s about it.

]]> By: Israel Blechman http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/comment-page-1/#comment-2364 Israel Blechman Sat, 05 Jan 2008 20:28:49 +0000 http://theappslab.com/2008/01/04/examples-of-good-new-web-marketing/#comment-2364 Great conversation marketing examples. Thank you. Great conversation marketing examples. Thank you.

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