Twitter for customer service is the new black, ever since Frank Eliason (@FrankEliason) started tweeting as @comcastcares. That seems like ages ago.
There’s something empowering about screaming into the vastness of the intertubes and actually getting a response from a ginormous corporation.
I won’t flog the exact situations, but in both cases, I tried traditional methods first via the good old telephone machine. Not surprisingly, I got nowhere pleading my case over the phone, or rather, I got somewhere, but not to the right place.
Undeterred, I decided in both cases to air my displeasure over Twitter, perhaps not my best moments, but Twitter has always been a place for nerds to complain about, well, everything. We aim to keep it that way.
In both cases, I got pretty quick @ replies from official company accounts, and in both cases, this helped get my cases to people who were actually able to help. Sprint actually has a social media response team, which sounds pretty serious.
Anyway, as a consumer, I’m elated that my intertubes fixation actually helps me GSD.
Anyone have social media success stories to share?
Find the comments.