This will sound a bit get-off-my-lawn, but smartphones are too much alike nowadays.
Recently, I saw several smartphones laid out at my gym, and I was struck at how much alike they looked, despite being produced by different manufacturers and rocking different carriers and OSes. It’s all black bricks with big screens anymore.
I’ve followed Android news closely since I switched from an iPhone to Android in the form of the HTC EVO 4G back in May 2010. Compared to its predecessors, like the original Droid and Nexus 1, the EVO 4G was definitely something new for Android phones, with its big flashy screen, fast processor, WiMAX receiver, HDMI out, 8 megapixel camera, blah, blah, blah.
This phone started a spec war among all phones, not just those running Android.
Here’s the problem for me: they all look alike, do pretty much the same thing, and they’re boring, including my current phone, the Nexus S.
Yeah sure, the nuanced eye can spot an iPhone, and if there’s a physical keyboard, that narrows it a bit. And yeah, people love this or that OS or carrier or app or whatever.
Still, they all look like the granddaddy OG iPhone, minus the chrome and aluminum. Not that there’s anything wrong with that, but it’s just getting a bit dull.
Apple’s attempt to capture share from the low end of the smartphone market compounds this problem too, since they will continue to pump old iPhones into the wild.
Maybe the return of white iPhones into large-scale production will help. Remember when Verizon pitched the Droid against the white iPhone?
I guess this is commodization.
Find the comments.