My wife just bought an app for her iPhone. I asked her if she liked it, and she replied that it looked good, but she was still trying to figure out how to use it.
Given how far down the feature set of most apps is distilled, this is a disastrous statement. There should be no figuring out period. Granted, she was productive quickly, so this was a word choice problem, not a value judgement.
Right after that, I read this:
Jakob Nielsen refers to this succinctly as the Usability Divide.
This topic keeps coming up, more frequently every year. How long until someone fixes it? Can we fix it?
Interesting, semi-related note, Rian points out that what average people define as “browser” is shifting from Google to Facebook, a fact that is not lost on their leadership.
Thoughts? Find the comments.