Lost in the frenzy of last week’s travel to the Bay Area and the Marketing 2.0 Leader Summit, I neglected to mention Eddie’s brand-spanking new OracleCommunity.net, a “social network for Oracle people” hosted on Ning. I know I’m late to the party, since OraNA tells me it’s been covered here, here, here, here sort of by accident, and here.
The community already has 127 members, which represents good viral spreading, since Eddie did very little promotion aside from blogging and tweeting. There seems to be a lot of activity with brisk uptake of the blogging feature and the forum.
So, why another community? The prevailing opinion lately is summed up nicely by Andrew Clarke, all expect for the bits about Mix If APC still used Mix, he would have seen this idea, “Web 2.0 Fatigue” and this one, asking for integration of all the communities run by Oracle.
Although I can sympathize with the fatigue of registering and reentering details, I think choice is a good thing. Try out a few communities, pick a couple that add value and use those until you get bored.
At some point I guess OpenSocial and DataPortability will melt away the frustration, but until then, I guess we’ll have to suffer with too much choice. I firmly believe that overexposure and the plethora of information will drive aggregation as the theme for 2008. The best way to aggregate all the content, with the appropriate controls and throttles will win.
Incidentally, one frustration I have with Ning is combining my networks under a single email address. Eddie invited me via my Oracle addie, and I already belong to Ning using my GMail addie, the one I use for the Working Group. So, without thinking (a recurring theme for me), I joined using Eddie’s invite, and now I have two disparate identities on Ning and no way to combine them. There’s still a long way to go with aggregation.
What do you think? Do we have too many communities? Do you care? How will you deal with Oracle over-stimulation?